Marvis Toothpaste Toronto

Radio muscle pulls full

While television is adapting to new times, making room on your screen to the Internet to keep younger viewers and the press is caught between a difficult present and a future marked by the uncertainty, radio has managed to not only weather the storm that had led to the emergence of new information technology, but even out gracefully, almost disheveled, revealing that there are things like the human voice, that do not support substitutes.

Just look at the EGM data in recent years to find that the radio, Internet except, of course, is the only medium whose penetration has not only fallen in recent years, but even increased to 56.5% today, up three consecutive waves. It is only behind television, which reaches 88.3% but it suffers a slow but steady decline for more than a decade and well above outdoor advertising, newspapers, magazines and even Internet.

also boasts an audience profile than appealing to the advertising market as it is mainly located between the upper classes, as opposed to TV-and a very wide age range but between that stresses of 25 to 34 years .

How is it possible that this technological revolution that has altered everything has barely made a dent on the radio? Obviously, this is a support whose main weakness is also its greatest strength: simplicity. Beyond formulas more or less novel, large transfers or commentators, the success of the radio is in the end, something as simple as the value of the human voice, the driver's ability to transmit a program, to touch, to connect with the person on the other side. And that magic that has or has not, can not be replaced by any later technology. In this way fidelity is many times more people or equipment to the stations themselves, and if not tell that to Chain Being , much of which has left sports audience with Paco González Pepe Domingo Castaño Cope- but the fact remains that the "zapping" radio is smaller than on TV.

Another advantage of radio is that its relationship with the audience has changed little since its birth. Moreover, new technologies have only advantages of course, because, unlike what happens with the print media or television, the fact that listeners hear your favorite station from one medium or another does not reduce hearing quite the contrary. In the car, from the iPod, mp3 player or mobile phone while walking, jogging or when we do, in the computer through the network at home or at work, in the transistor lifetime in the classroom or the kitchen while we perform housework ... any of these devices allow us to listen to the radio the same way, without changing one iota our relationship with the environment.

And the strangest thing is that there were many who predicted its demise when television arrived. Why now only hear sound when no images? gurus wondered fifties. Something very similar to what is questioned, just half a century earlier, many of the theater when the film made its appearance. Entertainment is condemned to death, they thought. However, clinched the first decade of the century, the radio, as happens to the theater, there they are, as fresh as ever, and television and film experience to adapt to changing times.

And, is there anything more beautiful than the human voice?

Alternative Careers For Physicians

communication technology revolution and new professions, is all journalism?

Not long ago, have a degree in journalism, gave option to work on a few things-almost the same as not having "related to this profession beyond being a journalist in any medium communication part of a press office, to be communications director of a company-dircom-or becoming a teacher, little could be done Non swell the ranks of unemployment.

However, new technologies, they have forced the closure of many means and have made out in the street hundreds of journalists, we have opened the doors to professions hitherto unimaginable. At the recoil of social networks and the presence of companies in the network, the market has "calved" new trades 2.0: community manager, responsible for corporate image or identity, social media strategist, content manager, social media manager, watchman ... professions, in many cases, are located halfway between communication and marketing, two areas of diffuse and permeable borders and that can be developed professionals of both worlds.

like Beyond the world of marketing and advertising for expressions in English, after these high-sounding names are not hiding anything but professional whose main function is to be responsible for the actions of an Internet-related companies, web communication, the followers have friends that a brand in social networks ... In the end, be the link between that brand or company and its virtual community.

Obviously, these new professions open the door for reporters to something that otherwise was forbidden to us: the self-employment. In the shadow of this revolution 2.0 technology have flourished hundreds of agencies providing such services because, with the exception of large corporations and institutions, most small and medium enterprises have outsourced those tasks and communication media.

Just shop around Twitter, a social network where journalists are most active, to see the thousands of professionals in your profile are defined as "a journalist and community manager," "social journalist media "," journalist and communications consultant "," journalist and social entrepreneur "," Journalism 2.0 "... And this has only begun. As things stand, anyone who fails in a short period of time does not consider himself a journalist or 2.0 media, able to deal smoothly with the new technologies will have serious problems functioning in this profession, unless approaching retirement and prefer to laze about until that time.

However, it also means that studies must be adapted to this new reality, because it must be remembered that each time more clearly, one thing to be a communicator and another to be a journalist and I do not mean that university courses have to be different, but at least specializations different because they have little or nothing to do with the work carried out by someone who does the work of communication of a company with a journalist who works in a medium of communication, whether in the real world, whether in digital. Moreover, one could envisage the definition of the term journalist for the former because one thing is to communicate and other information, one thing to be the voice and image of one brand to another trying to tell what happens in a most truthful and impartial as possible, even knowing that objectivity is a chimera.

And given the circumstances and conditions of the professionals and others, there may come a time when nobody wants to be a journalist and all aspire to be journalists. And if not at the time.

Sample Letter To Close The Telephone Number

social networks, the real forum for discussion of journalism

journalist

As if something fascinates me about the is that social networks have become a genuine area of \u200b\u200bdebate of analysis and self of this profession. Suddenly, it seems that everyone is interested in talking about this work of ours, to review, in opening the doors for anyone to express their ideas freely. Beyond the specific events can be held in the real world, almost always under the scheme and public speaker who speaks you listen, here, social networks, and especially in Twitter , we all have something to say, young and old, expert or beginner, unemployed or working in poor or wealthy, teachers and students ... It is wonderful to see how, contrary of what might appear before there was digital this parallel world, yes we want to talk about journalism, where will this work, whether we are useful or not, whether there is a future for the paper or if everything will be cooked on the Internet. Any subject is open to debate.

And best of all, they are, in most cases, younger people who hold the reins of these debates. Are the new generations the 2.0, who have broken taboos and dare everything. And show us the digital natives do not come stomping, strong, and are willing to move the chair to the fat asses who occupy them for years.

And is that young journalists -and not so young, admittedly well-being not only leading the way, but showing it. They move, they point to the car of the new professions, are capable of taking half of Spain attending any event on the industry, organized events such as these magical # cafeperiodismo, # EBE, # NCB Medialab ... That is, as never before generational change now has stepped on so strong. And worst of all is that many of these entrepreneurs bursting with ideas, projects, not wait ... are unemployed or in precarious jobs. And many have decided to stage their own risk their time and money.

Meanwhile, in newsrooms of the mainstream media do not do more than criticize scholars who left the horns do the job of a senior charging what I already earned nearly two decades ago when I started as an intern. "These young people are not like we were, not thrown forward, no blood" we say. And although some people will not have it, it seems clear that many of them are more prepared than us, have more training, have studied abroad, know languages \u200b\u200bare handled seamlessly into the digital world, etc. But we have work-for now they do not.

While we are in the hands of people not because they do not know just turn on a computer, but viewed with suspicion the digital media watching Internet as an enemy rather than as an indispensable ally, which considers the social networking game if not a waste of time, who thinks he is better journalist by spending 14 hours in a newspaper even though half of them move from Charleta peer smoking at the door ... while all this happening it is possible to continue that when new generations reach the top, this profession is so bad that it has no cure.

Plans For A Homemade Rabbit Watering System

digital content, a sector of the future

If there is a sector with a future in Spain, that is the digital content, despite the crisis also took its toll last year, its sales falling 5.3% over 2008, according to Report Asimelec Digital Content 2010, which examines the various segments that make up this industry, and that the management has prepared for the third consecutive year. However, the turnover amounted to 20.591 million euros.

According to the report, except for different consumer segments online services, the cinema box office and the publishing industry, all other sectors experienced declines. Revenues fall especially pay-TV subscriptions (-2.6%), being the first time you do in five years, as the industry of video games hardware, whose sales revenues in Spain were 638 million euros in 2009, 14.2% less than the previous year.

Another market that has felt the crisis is the music, a trend that has been repeated over recent years. Thus, the concerts experienced a reduction of 8.4% in 2009, this is especially significant, given that music Live was the only branch of business had continued to grow despite the decline of purchasing records. By contrast, in this segment, smartphones, mobile phones, "smart" - have grown by 91.9% as devices for music, causing the collapse of MP3 and MP4, falling by 31.5% and 24% , respectively.

For its part, the book industry and social networks keeps growing. In the publishing market, the e-book has established itself as a complement to traditional business this holiday season can achieve its ultimate accolade as a mass product. Hence, the birth of platforms as Libranda or Enclave. In this regard, the absence of 2009 data, in 2008 qualifiers ISBNs 12,514 books in electronic form, a 55.2% increase over 2007.

Finally, include the bad situation facing the press. The report indicates that suffers a serious crisis caused by the poor performance of payment for access to content through the Internet and even mild reception of media distribution services online in e-book . In regard to revenues from copy sales, the decline was content, 5.6%.

and to analyze the situation of the sector held in Madrid from tomorrow, day 16, and until Wednesday 18, the fourth edition of the International Digital Content Forum (Ficod), to be held at the Palacio Municipal de Congresos de Madrid. Organized by the Ministry of Industry, the event will bring together more than 15,000 professionals worldwide, 120 partner companies and 200 speakers.

During these three days the forum will become a great quote from the television professionals, advertising, film, music, videogames, animation, digital publications, online training, digital journalism interactive advertising. An unmissable for all market players to exchange experiences and explore new challenges for the future.

This edition will review, among other things, the transition from traditional business models based on hardware, to new models based on online distribution. So, will present many of those involved in cases of successful online companies, which have taken market leadership with initiatives disrupting. An example is the digital media sector, where investments grew 20% in the first half of the year in Spain, reaching 377 million euros.

Divide Large Number In C

Peace does not sell in the media, the illness itself

Peace is certainly a beautiful word, a longing, a desire eternally repeated, an aim, an excuse, an addition that justifies everything ... However, what sells peace as news? If we understand peace as the end of a war, as the end to a conflict, yes, can become headline news for its uniqueness. But if by peace we mean the absence of violence, murder, fighting, is not subject to appeal especially to the media.

According to a study by the Institute for Economics & Peace (IEP) and Media Tenor, the news that peace deal in a positive way amounts to just 1.6% of the total information provided by the 23 television channels from 15 countries analyzed, including BBC1 English. However, the media gave special coverage to violent stories and offer a negative perception of the context in which they occur. You could say, as this work, which tends toward a certain sensationalism, to a magnification of events in comparison with the importance they actually have in society.

In fact, some of the most "peaceful" are the most space devoted to news in its bulletins related to violence or insecurity. Thus, eight of the 10 programs analyzed most time was devoted to violence in the U.S. or the UK. On the opposite side, the television report more dunks in peace were the Qatari Al Jazeera and the German ARD Tagesschau.

deserves special mention in the study of the conflict in Afghanistan, which has been discussed with particular detail, comparing the information broadcast by CNN International, BBC World and Al Jazeera Inglés. It is curious that in this case, is also Qatar chain which has devoted more time to report on steps taken in this country to consolidate peace. This situation reaches the point that Al Jazeera provides up to three times more positive stories to the BBC and eight more than CNN.

said Steve Killelea, founder of the IEP, "if the media makes too much emphasis on negative information related to war and violence, convey a sense that these are the only ways to achieve peace, the opposite what experts say is necessary to create peaceful societies. " Moreover, this kind of news do not worsen the image the world has of the countries that experience a conflict, which is much more difficult to launch peace initiatives or to support governments that are committed to end to violence.

This study, although partial, it illustrates how far the negative stories, macabre or rugged attract more attention from the media themselves, and therefore, the readers, rather than positive. So it is not surprising that a murder in a big city like Madrid or Barcelona, \u200b\u200bwhere such facts do not cease to be outstanding, to occupy entire pages of the newspapers, magnifying and exploiting its morbid and sensitive side. Without doubt, we bait the media and audience, or part of it at least receives it with open jaws.

The media seems to be clear, therefore, that the public is not interested in positive stories, which show us how they have reduced the uncertainty of how a country has achieved peace or succeeded to agree upon the parties in conflict, what steps have been taken to reduce tensions between two opposing sides ... But perhaps as Lennon said, let's give peace a chance.

Seagram's, 100 Pipers

EMCALI


Power Substation "variant" in Tulua CETS October 31, 2010

Victoria Gustavo Rafael Guzman, Carlos Alfonso Potes Victoria and evamaria Uribe Tobon.