started a decade, I am sure, will be decisive in terms of future of means of communication. With Internet definitely established as a support and information, with ADSL basic service in many of the homes, with wireless technologies that are already part of everyday life for millions of people around the world - and wifi bluetooth essentially, "the necessary technology for mobile devices are permanently connected to the network and offer video, audio or web, with pills flooding the market and increasingly affordable prices, with Internet-connected TV a single unit ...
With all these twigs is weaving the future media landscape and who is not able to accommodate them in the next few years time there are more than enough to do, will not survive.
In this sense, last week Mashable, one of the most prestigious posts in the world between those devoted to technology news and related to the web world, established a decalogue with the 10 predictions for the media sector ahead of 2011, among which are: leaks and journalism, a new kind of media-as a result of the phenomenon Wikileaks -, an increase of mergers and acquisitions of companies in the sector, the birth of media only for tablets and mobile media, news consumption based on the geo-social networks like Foursquare or Gowalla - via mobile phone or GPS device or connected to the network, the struggle between social networks and search engines as a gateway to news, Google currently commands, but the growth of Twitter and Facebook in this sense is unstoppable, "the" death "of foreign correspondent, due to the crisis and the rise of citizen journalism , the adoption by means of a strategy in terms of social networks as a fundamental tool of work and communicate with their readers, and deployment of interactive television, that is, Internet-connected TV.
In any case, we are talking about perspectives and technological possibilities. However, as is the case with digital media, to ensure their implementation still need to find a business model that makes them profitable. Because one of the challenges of this new decade, perhaps the greatest because he has to overcome the biggest barrier, will be the charge for content.
seems clear that the "total free" days are numbered. Either that or the media can not survive without income.
0 comments:
Post a Comment